Air New Zealand is getting down to the bare essentials with a new in-flight safety video that features flight attendants wearing just body paint.

It’s aimed at making passengers pay attention to the often-overlooked airline safety videos shown at the start of each flight. (Which we’re sure will work. If only they would adopt this on SAS or Nordic Airways.)

“We wanted to find a way to deliver these important pre-flight messages to our domestic travelers in a way that was genuine, engaging and fun,” said Air New Zealand marketing manager Steve Bayliss.